11/24/2023 0 Comments Incontrol nexteppeIts highly regarded mobile site and iPhone app features the wireless Web's most comprehensive gallery of automotive photos and videos. Its automotive enthusiast web site,, is the most-read car publication of its kind. Its acclaimed mobile site, Android App and five-star Edmunds iPhone and iPad apps make car pricing and other research tools available for car shoppers at dealerships and on the go. "By having access to a product that offers our dealers so much benefit at a cost that's far less than other third-party providers, we're going to see a great ROI."įor more information on Nexteppe's inControl Pro, please contact 88.Į, the premier online resource for automotive information, launched in 1995 as the first automotive information Web site. "Our dealerships using inControl Pro immediately know that dollar-for-dollar, it's the best inventory marketing tool on the market," said John Pickett, COO of The Atlantic Automotive Group. "Nexteppe's integration of data is exactly what we had in mind when the API was first made available to developers late last year."ĭealerships have already responded favorably to Nexteppe's affiliation with in their evaluations of inControl Pro. "Our API gives automotive information and shopping sites easy access to the depth of vehicle research data that only can provide," said Chief Information Officer Philip Potloff. Developers can learn more about 's API at. According to The Nielsen Company's latest "Global Trust in Advertising" report, online consumer reviews are the second most trusted source of brand information and messaging.Į's makes its vehicle pricing and review data easily available through the company's application programming interface (API). Nexteppe also enhances inControl Pro's Comment Builder tool by importing 's consumer reviews, which are then made available to shoppers on the dealer site. "'s data helps our dealership partners improve their customers' online experience and will allow them to attract more visitors and to sell more cars quickly." "We chose to partner with because of its reputation as the leading authority for both automotive consumers and retailers," said Nexteppe CEO Ken DellaPorta. The analysis also found that 90 percent of visitors who submit a lead through purchase a vehicle within 70 days. A recent internal analysis found that "deeply engaged" car shoppers use more than any other 3rd party automotive site. The tool also allows consumers to appraise their trade-in vehicles by giving them direct access to 's True Market Value ® (TMV ®) pricing through participating dealership websites.īy integrating data, Nexteppe instantly boosts its product's value to participating dealers. The agreement makes 's data available through Nexteppe's inControl Pro, a system used by dealers to compare their new and pre-owned vehicle prices with other dealers in the market. Hundreds of car dealerships will now have an easier way to research, market and accurately price their vehicles, thanks to a new data-sharing agreement between inventory marketing and management leader Nexteppe and, the premier online resource for automotive information. Integrates Vehicle Data with New Online Dealer Pricing Tool
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